DAILY - UPDATED
Kia sales soar 24 percent in September
Kia posts 24 percent higher September sales, while other automakers experience slump in sales.
As latest automotive sales reports reveal, the end of “cash for clunkers” program meant the end of strong sales for majority of automakers. New car sales have fallen sharply with GM, Chrysler, Toyota and Nissan reporting the largest drop in sales.
Out of 33 automotive brands, only nine of them posted higher sales compared to the same month last year. Among those nine brands were both Korean carmakers, Kia and Hyundai, with sales gains of 24 and 27 percent, respectively.
After record-high August sales, Kia enjoyed another “healthy” month with sales increasing 24 percent to 21.623 units. The best performing Kia vehicle in September was the mid-size Optima sedan with sales of 5.986 units.
The all-new Forte sedan (and Forte Koup), which has replaced Spectra sedan, has had the best sales month since it entered the US market earlier this year. Almost 4.500 units of new Forte left dealer’s showrooms in September.
The all-new Soul urban passenger vehicle continues to perform well. With 2.459 units sold, the Soul has been the fourth best selling car in Kia’s line-up, right behind Kia’s Rio with 2.811 units sold.
Kia’s sales in the first nine months of fiscal year totaled 238.570 units, representing a remarkable 4.6 percent increase over the same period last year.
“Consumer confidence in the Kia brand is on the rise, and on the heels of an all-time record sales month in August we continue our momentum by achieving the best sales quarter in company history,” said Alex Fedorak, director of public relations, KMA. “New designs, like the highly styled and personalized Soul, Forte compact sedan and Forte Koup, are appealing to a larger consumer audience while staying true to our brand’s core pillars of value, safety and fuel efficiency.” [Source: Kia Motors America]