Kia Soul Named to the Ward’s AutoWorld ‘Interior of the Year’ List

Kia Soul awards keep coming…

It was announced today by Kia Motors America that their all-new 2010 Kia Soul has been named as the “Grooviest Interior” on the Ward’s AutoWorld “Interior of the Year” list.

A group of 35 vehicles that are either all-new or have significantly updated interiors for the 2009 or 2010 model years have been evaluated by Ward’s AutoWorld editors. The vehicles were divided into six segments based on price and awarded by points for design, material selection, ergonomics, fit-and-finish, driver information, value, safety and comfort.

Just recently launched it Miami  and on sale since beginning of March, the 2010 Kia Soul was one of only 11 vehicles honored for offering great looks and great value along with extensive safety features, comfort and convenience features.

Michael Sprague, vice president, marketing of KMA said the company has been extremely pleased with Ward’s recognition of the Soul as a youthful, aesthetically pleasing vehicle that offers consumers tremendous value.

“As we continue to focus heavily on design, both with the Soul and our upcoming 2010 Kia Forte, we are confident that consumers will recognize our continued commitment to providing stylish vehicles with an emphasis on value, safety and quality” told Michael.

Available with a base price of $13,300and in four trims (Soul, Soul+, Soul! and Soul sport), the Soul offers consumers a highly personalizable vehicle with an equally “groovy” yet user-friendly and practical interior space.

With design elements influenced by the car’s audio system, Soul offers an uncluttered dashboard with a three-dial instrument cluster, LCD illumination and floating center stack design that provides access to the AM/FM/CD/MP3 audio system outfitted with SIRIUS Satellite Radio capabilities and three months complimentary service.

Standard USB and auxiliary input jacks also are in the center console with full iPod(R) and MP3 controllability via the audio head unit and steering wheel controls achieved with an optional accessory iPod cable.

The Soul+ trim offers funky black cloth seats with “glowing” Soul logo inserts while the Soul! trim comes with a distinctive sand-black interior with houndstooth-patterned inserts. The Soul sport presents a bold red-black interior trim with red-trimmed cloth seats and metal-finish interior accents. [Source: Kia Motors America]