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Kia Releases The Forte Techathlete Car Game

The 2014 Kia Forte instructed customers to “Respect the Tech,” courtesy of the Hotbots who introduced the technology-laden vehicle.

Kia Motors is now extending that clever marketing campaign to include an interactive online gaming experience that will put the tech-might of users to the test.

The Kia Forte Techathlete car game is a fun way for players to test their tech talent.

Instead of using traditional athletic tools like the discus and shot, users will instead use such items as keyboards, cell phones, webcams, and more.

There is more than just bragging rights at stake in the game, with players able to win cool gadgets like the Xbox Kinect, Go-Pro camera, Nike+ FuelBand and Beats by Dre headphones.

Kia Car Game Facebook Kia Releases The Forte Techathlete Car Game   cars

5 Different Car Games

There are 5 different games to be played in Kia’s Tecathlete Games: Type-Wondo, Gymnas-Clicks, 100m Headles, Sla-La-La-Lom and Gy-Row-Scope.

Each of the games has been designed to highlight a specific feature of the 2014 Kia Forte.

For example, Sla-La-La-Lom showcases the voice-controlled navigation system by getting players to steer their way safely down a slippery slope using their voice and a microphone.

Players connect their smartphones to their computers in order to play Gy-Row-Scope, which highlights the ease with which the Forte can be synced with smartphones to stream music.

Michael Sprague, executive vice president, marketing & communications, Kia Motors America, said that the games were a fun way for players to get a look at the advanced technologies in the Forte, as well as being able to get a firsthand look at Kia’s two key marketing strategies: customer interactivity and connected life activations.

You can find the latest Kia car game at Facebook.

Find more Kia news here: www.kia-world.net

2 thoughts on “Kia Releases The Forte Techathlete Car Game

  1. I wouldn’t want the Xbox One the next generation Xbox. Have you heard about it? At the E3, PS4 AND Wii U are the systems to get if you want a next generation console. A Wii U for Exclusives and a PS4 for 3rd party support. Why not the Xbox One? Because of DRM. Xbox wants to charge people for borrowing video games. For example, if you owned the new Xbox and and want to borrow Halo 5, Xbox would then charge you a rate just to download the game to the console. Also, the Kinect that comes with the XBox One watches you. you don’t know who is watching you through that spy cam, it could be a sexual preditor, FBI, CIA or just some crazy person. He/she/it could listen to every single conversation you have and watching you. It takes away your privacy. Xbox is done!!! It’s dead.

  2. Like Kia, Nintendo aims to be the lowest in the market. The prices for the next generations console are :Wii U $350, PS4, $399 AND THE XBOX One $500

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